Free Channel Sales Tool · Diagnose
Partner Pitch
Analyzer.
Paste any partner's deck or script — AI scores how far it's drifted from your positioning.
Your Partner Pitch Analyzer results
You've used today's free generations.
Unlimited runs of every tool — plus live roleplay, scoring and coaching — live inside FireCoach.
Get unlimited — book a demo →A sales pitch analyzer exists because the pitch your partners and resellers actually deliver rarely matches the one you trained them on. Every reseller, franchisee, and independent rep drifts a little further from your approved positioning with each deal — outdated claims creep in, differentiators get dropped, and messaging softens under pressure. Paste any partner-made deck, one-pager, or call script below and get an instant, graded score on exactly where it has drifted and what to fix, without sitting in on the call yourself.
The Scoring System
The Rubric, Published
Every other pitch analyzer hands you a score and hides how it got there — which makes the number useless for improving. Here is the full rubric this tool grades against: five dimensions, weighted by how much each one moves deals. Paste your pitch above and you'll see exactly which line cost you points on which dimension.
01Hook 20%
The first ten seconds decide whether the next two minutes get heard. A 9/10 hook opens with the buyer's problem or a surprising, specific number — not your founding year, your headcount, or "let me tell you a little about us." If the first sentence could open any company's pitch, it scores low.
02Discovery framing 20%
A 9/10 pitch proves you understand the buyer's world before selling into it — it names their situation, their constraint, and the cost of doing nothing, in their words. Pitches that jump straight from greeting to product tour lose this dimension entirely, no matter how good the product slides are.
03Value proposition clarity 25%
The heaviest-weighted dimension, because it's where drift does the most damage. A 9/10 value prop is one sentence a buyer could repeat to their boss, stated in outcomes and numbers — "cuts partner ramp time from 90 days to 30" — not a paragraph of adjectives. Vague is the enemy; "industry-leading platform" scores a 3.
04Differentiation 20%
A 9/10 answers "why you over the alternative" with something checkable — a capability, a proof point, a customer result the competitor can't claim. Bonus points for naming the alternative honestly. Pitches that differentiate on "service" and "quality" alone are indistinguishable from every competitor saying the same thing.
05Call to action 15%
A 9/10 CTA asks for one specific, low-friction next step with a time on it — "20 minutes Thursday to scope the rollout" — and makes saying yes easy. Trailing off with "so, any questions?" or "here's my card" hands control of the deal to the buyer's inbox, where deals go to die.
The Worked Example
A Pitch, Scored
Here's what the rubric does to a real-world pitch — the kind a well-meaning partner rep delivers every day. Three sentences, all of them familiar, none of them working.
"We've been an authorized dealer for over fifteen years and we carry the full product line. The platform is really powerful and has a lot of great features that can help your business run better. So yeah, that's us — happy to send over some information."
- Hook 4/10 — opens with company history — the buyer's problem never appears
- Discovery framing 2/10 — zero reference to the buyer's situation or cost of inaction
- Value proposition 7/10 — "help your business run better" gestures at value but names no outcome or number
- Differentiation 5/10 — "fifteen years" and "full product line" — true, checkable, but every dealer says it
- Call to action 3/10 — ends with "so yeah, that's us" and an offer to send info — no next step, no time
The fix: Open with the operational problem the product kills and one customer number that proves it. Close by proposing a specific 20-minute working session — with a day attached — instead of offering to send information.
The Channel Twist
Positioning Drift: The Channel Problem
When you sell direct, a weak pitch is one rep's problem. When you sell through partners, it's a photocopy-of-a-photocopy problem — by the third reseller retelling, your carefully built positioning has mutated into whatever was easiest to remember. The differentiator gets dropped, a discontinued claim survives, the value prop softens into "great features." This analyzer scores partner pitches against your positioning, so drift shows up as a number you can track across the channel — not a hunch you can't act on. Run every partner's deck through it before certification, and again each quarter.
Frequently Asked Questions
What Channel Teams Ask
What does the Partner Pitch Analyzer check?
It scores a pitch deck or script against your official positioning: value proposition accuracy, outdated product claims, missing differentiators, and messaging drift. You get a graded report with specific fixes.
Can I analyze a reseller's or franchisee's pitch?
Yes — that's what it's built for. Upload any partner-made deck, one-pager, or call script and see how your brand is actually being pitched when you're not in the room.
Is the sales pitch analyzer free?
Yes, it’s completely free. If the results show serious drift, you can book a free 1-hour AI implementation consult to fix your channel enablement.
How do I know if my sales pitch is good?
Score it against a rubric instead of a gut feeling. A good pitch earns the first ten seconds, frames the buyer's problem before the product, states value in the customer's numbers, names why you over the alternative, and ends with one specific ask. Paste yours above and the analyzer grades all five.
What makes a sales pitch effective?
Specificity. Effective pitches trade adjectives for evidence — a named customer result instead of "industry-leading," a concrete differentiator instead of "best-in-class." The buyer should be able to repeat your value proposition to their boss in one sentence. If they can't, the pitch didn't land.
What does the pitch analyzer score?
Five weighted dimensions: hook (20%), discovery framing (20%), value proposition clarity (25%), differentiation (20%), and call to action (15%). Each gets a 1–10 score with the specific line that cost you points — the full rubric is published on this page.
Is this for sales pitches or pitch decks?
Sales pitches — the spoken or written pitch a rep or partner delivers to a buyer. It is not built for startup investor decks; fundraising pitches are graded on team, market, and traction, which is a different rubric entirely. If you sell through partners, it will also flag where their retelling has drifted from your positioning.