Community / Sales Glossary
Pipeline

Best Case

Best Case is a forecast category that includes all committed deals plus additional pipeline the rep believes has a realistic shot at closing in the period — typically deals that are progressing well but lack a firm verbal or written commitment. Best Case represents the ceiling of what a rep might achieve if everything breaks right. It is used by managers to assess upside potential above the commit number and to identify where to focus coaching to convert upside into commit.

Related Terms
CommitUpsideSales ForecastWeighted Pipeline
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